From your Ad Legends dashboard, locate the Brief Builder in the main navigation. Click to open a new brief.
You'll see a clean, structured interface with several sections to complete. Don't be intimidated by the number of fields — Dave moves through this in under five minutes, and you will too once you've done it once.
Pro Tip: If you've already configured your Brand Memory in Ad Legends, the Brief Builder will automatically pull in your brand name, industry, and tone of voice. This saves time and ensures consistency across every campaign you build.