Using Ad Strategist: A Live Walkthrough with a Real Brand

Key Takeaways

• Ad Strategist lives at /tools/ad-strategist — it's a conversational interface, not a form.
• The quality of your prompt shapes the quality of the strategy — give it context about your brand, audience, and goal.
• You can push back, ask follow-up questions, and refine the strategy through natural dialogue.
• The AI maintains context across the conversation, so each message builds on the last.
• Real brand examples show how the tool handles both established brand positioning and new campaign angles.