Loading...
Ad Strategist
Three ready-to-run strategies. Then choose how the work gets made.
Paste a website or describe the brand. Ad Strategist returns three advertising strategies — audience, USP, key message, and tone — and hands each one into Get Started so you can launch Fast Ads or build a Full Campaign without rewriting the brief.
Powers Get Started2 planning modesFast Ads or Full Campaign
Already have an account?
The Get Started engine
Strategy first. Creative next. One continuous path.
Ad Strategist is not a dead-end briefing tool. It is the front door of Ad Legends — the same thinking that generates your strategies carries into Fast Ads casting, Brand Memory, and Creative Legends.
3
strategies per run
2
planning modes
2
creative paths
1
brief that travels
Planning modes
Help Me Strategize explores. I Know What I Want refines. Pick the approach that matches how sure you are of the idea.
Strategy package
Every option returns audience, USP, key message, and tone — enough to brief and enough to launch.
Creative paths
After you pick a strategy: Fast Ads for speed, or Full Campaign for deeper Creative Legends work.
Inside Get Started
How Ad Strategist walks you in
Get Started is the live Ad Strategist experience — the same tool new users meet at the front door. Six stages from brand description to creative path, without dropping the thread.
01
Describe the brand
Start with a short description, a website, or both. Get Started captures the business context before any creative lock-in.
02
Pick an approach
Help Me Strategize explores fresh territory. I Know What I Want builds variations around the idea you already have.
03
Refine the brief
Add anything else that matters — product nuance, constraints, inspiration — so the strategies land closer to the mark.
04
Confirm brand context
Verify the website and optionally attach reference images when you want visually grounded variations.
05
Choose a strategy
Review three options with audience, USP, key message, and tone. Pick one. The thinking travels with you.
06
Choose your creative path
Fast Ads for ready-to-post creative in minutes, or Full Campaign for deeper work with Creative Legends — same strategy either way.
Pick an approach
Two modes. Same decision-ready output.
Legendary creative begins with a legendary strategy. Choose how much direction you already have — Ad Strategist meets you there.
Big Picture
Help Me Strategize
You want guidance. Describe the brand and let Ad Strategist propose distinct strategic territories — different audiences, angles, and tones to choose from.
Targeted Idea
I Know What I Want
You already have a creative direction. Ad Strategist builds three sharp variations around your concept so you can compare and commit.
What you walk away with
Each strategy is production-ready
Not a vague positioning essay. A compact package your creative path can execute immediately — Fast Ads casting or a Full Campaign brief.
Target audience
Who the work is for — clear enough to brief creatives and cast Fast Ads.
Unique selling proposition
The reason to believe that separates you from the noise on the shelf.
Key message
The line and idea the ads, campaign, and briefs will rally around.
Tone & style
How the work should sound and feel — so production stays on voice.
Choose your creative path
Same strategy. Two ways to make the work.
Both paths use the strategy you picked. Fast Ads for speed and post-ready creative. Full Campaign when you need bigger ideas and a longer creative runway.
In a hurry?Explore Fast Ads →
Fast Ads
2–5 minutes
Set the cast — characters, product, logo — or let Ad Legends propose it. Launch three ready-to-use ads across formats without rebuilding the strategy.
Cast people, products, and brand marks
Three post-ready ads across formats
Continue into Ad Styles and restyle later
Need a big idea?Explore campaigns →
Full Campaign
5–10 minutes
Open a creative brief from the strategy you picked. Choose Creative Legends, develop bigger ideas, and turn favorites into full campaign systems.
Edit and fine-tune the brief
Choose your Creative Legends
Generate ideas that become campaigns
Options along the way
Control when you want it
Get Started keeps the defaults smart and the optional dials visible — website grounding, references, brand anchoring, and Brand Memory that compounds as you go.
Website grounding
Paste a URL and Ad Strategist reads brand context so strategies sound like the business — not a generic category brief.
Reference images
In I Know What I Want, attach ads or assets so variations stay visually honest to the look you already love.
Brand Anchor
At the path fork, confirm, change, or explore unanchored — both Fast Ads and Full Campaign inherit the same brand choice.
Brand Memory seeding
As strategies land, brand visuals can be captured so later ads keep your logo, look, and truth without re-uploading.
Keep exploring
What Ad Strategist composes with
Strategy is the start of the machine. These siblings inherit the brief so you never rebuild from a blank page.
Fast Ads
The rapid path after strategy — cast once, launch post-ready ads.
Explore →
Ad Styles
Art-direct every Fast Ad look — styles, layouts, and house styles you save.
Explore →
Brand Memory
Where logos, colors, fonts, and saved styles live so every ad stays on brand.
Explore →
Audience Atlas
Stack-rank audiences with receipts — sharper strategy starts with sharper targets.
Explore →
TrueCast
Brand fidelity in generated ads — your real files, shown true.
Explore →
Publish Everywhere
Ship the work to every channel once strategy becomes creative.
Explore →
Questions
Ad Strategist FAQ
What is Ad Strategist?
Ad Strategist is the strategy step before production on Ad Legends. You describe your brand or paste a website, pick an approach, and get three ready-to-run advertising strategies — each with target audience, USP, key message, and tone — then choose Fast Ads or a Full Campaign.
What is the difference between Help Me Strategize and I Know What I Want?
Help Me Strategize explores new strategic territory when you want guidance. I Know What I Want builds variations around a creative direction you already have. Both paths return three options you can pick from and take into production.
What do I get in each strategy?
Each strategy includes a target audience, unique selling proposition, key message, and tone of voice — the decision-ready package you need before creative production, whether you are launching Fast Ads or building a full campaign with Creative Legends.
What happens after I pick a strategy?
You choose your creative path. Fast Ads casts your characters, product, and logo, then generates ready-to-post ads in minutes. Full Campaign opens a creative brief so Creative Legends can develop bigger ideas and campaign systems from the same strategy.
Where does Ad Strategist fit in Get Started?
Ad Strategist powers the Get Started flow. New users describe the brand, pick an approach, refine the brief, generate strategies, pick a favorite, then branch into Fast Ads or a Full Campaign — one continuous journey from strategy to creative output.
Does Ad Strategist use my website and Brand Memory?
Yes. Paste a website and Ad Strategist reads the brand context to ground the strategies. As you go, brand visuals can be captured into Brand Memory so Fast Ads and later work stay unmistakably yours — without retyping the brief.
Start with strategy. Leave with ads — or a campaign.
Open Get Started, generate three strategies, pick a path, and watch the same brief become creative work without the rebuild.